As a business, it’s important that you’re doing everything you can to rank higher on Google. After all, that’s where most people go to find information these days. But what are the ranking signals that you need to be aware of? Here are seven of the most important ones suggested by a leading
Toronto SEO agency. Keep in mind that this is not an exhaustive list, but it should give you a good starting point for improving your ranking.
- Content
One of the most important ranking signals is content for
seo canada. Google’s algorithms are designed to surface the best and most relevant results for a given query, and one of the key ways they determine what’s best is by looking at the content. That means that your content needs to be well-written, informative, and keyword-rich if you want to rank well.
- Links
Links are another important ranking signal. Google looks at both the quantity and quality of links when determining where to rank a piece of content. So, it’s important to focus on building both quantity and quality links if you want to improve your ranking.
- User Engagement
Google also looks at how users interact with your site when determining where to rank your content. If people are spending a lot of time on your site, that’s a good sign that you’re providing them with what they’re looking for. Conversely, if they’re bouncing off of your site quickly, that’s a bad sign.
- Social Shares
Social shares are another important ranking signal. Google looks at how often your content is being shared on social media when determining where to rank it. The more your content is shared, the better chance you have of ranking well.
- Site Structure
Your site’s structure is also a ranking signal for
seo toronto. Google wants to see a well-organized site that is easy to navigate. That means you should focus on things like proper navigation and internal linking if you want to improve your ranking.
- Page Speed
Google also looks at your site’s page speed when determining where to rank your content. So, if you want to improve your ranking, you should focus on making your site as fast as possible.
- Mobile-Friendliness
Finally, Google looks at whether or not your site is mobile-friendly when determining where to rank it. With more and more people using mobile devices to access the internet, it’s become increasingly important to make sure your site is optimized for those devices. If you want to improve your ranking, you should focus on making your site mobile-friendly.
